Glossary entry (derived from question below)
Italian term or phrase:
, che ha voglia di piacere e di piacersi
English translation:
Make heads turn
- The asker opted for community grading. The question was closed on 2011-02-07 07:54:12 based on peer agreement (or, if there were too few peer comments, asker preference.)
Feb 3, 2011 14:43
13 yrs ago
2 viewers *
Italian term
, che ha voglia di piacere e di piacersi
Italian to English
Marketing
Textiles / Clothing / Fashion
clothes for women
the clothes are designed for the woman "che ha voglia di piacere e di piacersi ".
Is that REALLY going to sell clothes in the UK? I cringed when I read the Italian. Women HATE having to admit that they dress nicely to please other people ("I do it for ME!! bla bla bla").
I have suggested that I just completely chop out the "voglia di piacere" and leave the "voglia di piacersi".
What do others think? I am not really after ways to translate it, just keen to know whether it would go down well or not outside of Italy. Most English girls I know would certainly not be impressed.
Spice girls would be fuming!!
Is that REALLY going to sell clothes in the UK? I cringed when I read the Italian. Women HATE having to admit that they dress nicely to please other people ("I do it for ME!! bla bla bla").
I have suggested that I just completely chop out the "voglia di piacere" and leave the "voglia di piacersi".
What do others think? I am not really after ways to translate it, just keen to know whether it would go down well or not outside of Italy. Most English girls I know would certainly not be impressed.
Spice girls would be fuming!!
Proposed translations
(English)
Proposed translations
+6
6 mins
Selected
Make heads turn
I agree with your thought pattern and you're right, but I think what sells and what this term tells me as an Italian/American (and independent) woman is that I'm going to dress not just because I like to look good, but the thought that I can make heads turn is a flattering thought. If you can throw that in there then go with the concept that it's not because you're dressing to impress others, you're appealing to the woman's inborn desire to have people look at you and go "WOW".
My two cents worth... ;-)
My two cents worth... ;-)
Peer comment(s):
| agree |
Rachel Fell
: http://www.privilegedclub.com/43191-make-heads-turn-with-val...
58 mins
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Thanks - loving the link too. :)
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| agree |
Sarah Jane Webb
2 hrs
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Thanks Sarah!
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| agree |
philgoddard
: Or just turn heads.
2 hrs
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That too - thanks :)
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| agree |
Ernestine Shargool
: I like 'turn heads' too.
3 hrs
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Thanks! Yes, I agree that "turn heads" works as well. :)
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| agree |
Umberto Cassano
15 hrs
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Thanks!
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| agree |
Anne Jackson
17 hrs
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Thanks!
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4 KudoZ points awarded for this answer.
Comment: "thanks, by far the best answer! You were one of the few to realise that I didn't really want a translation, I understood it after all, I just wanted to know women's feelings on the idea of buying a skirt so that you can piacere. thanks again"
34 mins
Maria Sometti (Anishchankava)
Works in field
Russian/Belarusian interpreter
Native in: Russian 
, Belarusian
Works in: English to Russian, Italian to Russian, German to Russian, and 9 more.
FOR THOSE WHO APPRICIATE AND ARE APPRECIATED
nah, its normal for italy and for many other countries. when they create female ads here the first line they write is *FEEL URSELF BETTER* or *BECAUSE U DO DESERVE IT* (French L'Oreal), so i dont think you should skip this part, better shape it a bit differently, for your particular market. like FOR THOSE WHO APPRICIATE AND ARE APPRECIATED, just a bold example.
53 mins
for the woman who loves to make a splash/ make a statement
I agree, you don't want to be emphasizing a desire to "please," but rather a desire to be bold and daring, to make a fashion statement. I like Teresa's suggestion too - this is just a variation.
+1
28 mins
James (Jim) Davis
Seychelles
Seychelles
Native in English
Seychelles
25 years experience constantly improving
Native in: English (Variant: British) 
Works in: Italian to English
Related KudoZ points
:
55
who want to enjoy life
or "who want to feel good"
This I think would side-step the issue. I'm a bloke and I gave up trying to work what women think a long long time ago. However, when I choose clothes I sure want to feel good in them and I like to feel clothes are part of enjoying life. like when I'm putting George Clooney in the shade, ;-)
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Note added at 1 hr (2011-02-03 15:59:26 GMT)
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What about just tackling the thing head on, "for women who want to seduce and be seduced". It is up to the market research people to know what UK women like. In these situations I often give clients a selection to choose from with recommendations and observations of course.
This I think would side-step the issue. I'm a bloke and I gave up trying to work what women think a long long time ago. However, when I choose clothes I sure want to feel good in them and I like to feel clothes are part of enjoying life. like when I'm putting George Clooney in the shade, ;-)
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Note added at 1 hr (2011-02-03 15:59:26 GMT)
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What about just tackling the thing head on, "for women who want to seduce and be seduced". It is up to the market research people to know what UK women like. In these situations I often give clients a selection to choose from with recommendations and observations of course.
Peer comment(s):
| agree |
philgoddard
: We'll be the judges of whether you put George Clooney in the shade!It's hard to tell with that diving mask.
2 hrs
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People sometimes tell me I look like him. Can't think why, but I have no problems with my reply. "No, I don't looks like him, he looks like me!"
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3 hrs
Italian term (edited):
...che ha voglia di piacere e di piacersi
who likes herself and wants to be liked
There is no misogynist undertone here, it is a very "Italian" concept of looking good to please ourselves as well as the people in our community. It is a sort of 'fashion police' sense that is ingrained in Italians, a love for all things esthetically beautiful, borderline with vanity, self-pride and an undertone of challenge as in "I dare you to say I look bad!' Lol! Viva l'Italia.
Peer comment(s):
| disagree |
Teresa Avellino
: The point wasn't how to translate it - the point was "will the literal translation sell in a country other than Italy". - Personally I would not buy something that tells me I'm buying it to be liked. But that's just my personal opinion. ;-)
39 mins
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It is a sort of "because I'm worth it/you're worth it/we're worth it". I think it worked pretty well for l'Oreal. It is not about buying something to be liked, rather about buying something because one likes it herself and in turn being liked by others.
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| agree |
darwilliam
: I see what you mean :)
2 hrs
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Discussion