Glossary entry

日本語 term or phrase:

平面広告

英語 translation:

advertisements vis written medium

Added to glossary by humbird
Apr 20, 2005 19:37
19 yrs ago
1 viewer *
日本語 term

平面広告

日本語 から 英語 ビジネス/金融 宣伝/広報
TVCM、平面広告、カタログ、イベントなどの制作進行ディレクション

I assume it refers to newspapers advertising (horizontally) as opposed to poster or panel boards (vertically), but is there a specific word in English?
Thanks again.

Proposed translations

1時間
日本語 term (edited): ���ʍL��
Selected

Ads via written medium

Tranditional advertisement relied on printed material as opposded cyberspace advertisements. For the latter example is Trados ad on this site, among hord of others in the internet.
Internet is surely a new medium for advertisement, as opposed to this tradition mode of 平面広告.
Let's say 平面広告 is one dimentional, and Radio/TV and other visual/audio is two dimentional, then cyberspace (internet) ads are three dimentional. This is one analogy you do not need to take into consideration at this time. I just wanted to illustrate the difference.

--------------------------------------------------
Note added at 1 hr 49 mins (2005-04-20 21:27:19 GMT)
--------------------------------------------------

Your understanding on horizontal and vertical ad is interesting! Although you should not even be bothered by that notion here.
平面広告 is, to put it simply, a written ads, let it be newspaper, poster, leaflet, flyer, magazine, or what Japanese usually and errorneously say パンフレット .......
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thank you all. Humbird's explanations helped me understand better the concept. "
47分
日本語 term (edited): ���ʍL��

Newspaper ads

Yes, it refers to advertising in newspapers. I would simply use that.
Something went wrong...
+1
8時間

print media advertisement

Print media advertisement

See the following site, et. at, as Google hits as many as 403 usages.
Peer comment(s):

agree Minoru Kuwahara : probably most understandable when we consider the term could refer to any advertisement medium in form of plane paper, which is of course printed of the content. -
17時間
Very many thanks.
Something went wrong...
Term search
  • All of ProZ.com
  • 用語検索
  • 仕事
  • フォーラム
  • Multiple search