English to Spanish Marketing Marketing branded gaming features

Me encuentro con este término en el siguiente contexto (en un contrato para el desarrollo de una aplicación):

"Gross Revenues means all revenues actually received by or on behalf of either party as a result of selling Saleable Inventory. For the avoidance of doubt, any revenues received by XXX from third parties in respect of features or additions to the Application, including for example branded gaming features, are not included in the definition of Gross Revenues."

¿Serían "características de marca de juego"?

Aguardo su ayuda.

Desde ya muchas gracias.